Consumers have a seemingly endless amount of shopping options at their disposal, and have little patience for an unrewarding experience. Just one unsatisfactory customer experience can send shoppers headed over to the competition never to return again.
In its annual cross-industry ranking of customer experience, Temkin Ratings surveyed 10,000 U.S. consumers on their most recent interactions. It examined 331 companies and asked consumers to rank their experience with them on a seven-point scale in three distinct categories: success, effort and emotion.
