Las Vegas — The seminar here at the Orgill Dealer Market was titled “The Fundamentals of Great Retail,” with the word “great” crossed out and replaced with the word “effective.”

Why? Greg Stine explained: “This is a humbling business. We’re all learning, and we’re all experimenting as we go.”

What works in some markets may not work in others, added Chris Freader. The executives from the Orgill subsidiary Tyndale Advisors presented lessons learned from the retail field  and together hammered on the importance of long-term planning.

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