I’ve just returned from the not so sunny California from True Value’s bi-annual Reunion; think of it as a trade show for hardware store owners. This show’s theme was “The Value of Independence”.
Two things struck me as lessons learned throughout my week at Reunion. The first was how hungry people are for the truth. Fundamentally this might not be surprising but in a day and age when it seems like we are being inundated with messaging and spin, transparency has become even more valued. A quick set-up as to how and why this struck me.
