Endcaps are some of the most valuable pieces of real estate in your store. A well-stocked, well designed endcap can set the tone for the rest of the store. Too many retailers simply use these spaces as extensions of their regular run of merchandise. However, if used strategically, endcaps can be used to increase sales and drive traffic into core departments. As you plan your fall and holiday promotions, consider these five ways you can make the best use of the endcaps in your store.
